Over 50s are spending more money online in order to easily shop around and make the most of their money, according to new research.
A survey of older consumers by Saga, based on their credit card spending habits, showed that online purchases have risen by a quarter since 2010, with £1 in every £8 now spent via the internet, up from £1 in every £13 two years ago.
The biggest increases were for buying entertainment such as music and books online, although older people are also spending significant amounts on tickets for concerts and shows, as well as dating services that allow them to meet new people.
Spending online brings with it significant benefits for people looking to make their money go further, as you can easily compare prices from different retailers and will often find heavily discounted prices compared to the high street.
Roger Ramsden, chief executive of Saga Services, said: "Today's over 50s embrace new technology and are not fearful of it - they are savvy and confident shoppers on-line and enjoy the convenience and ability to shop around at the click of a mouse."
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